CHROMiX / HutchColor Announce CurveCore

Chicago IL - Print09, Sept 14, 2009 - CHROMiX and HutchColor announce CurveCore, a licensable SDK for products to integrate G7™ calibration technology.

The development team of CHROMiX and HutchColor today announced a new toolkit enabling developers and manufacturers to include G7 curve calculation and evaluation in their products.

"This week the IDEALink Curve™ software has been replaced by its successor, Curve2." explained HutchColor's Don Hutcheson. "In response to numerous requests, we are now making the core technology inside Curve2 available for integration into new and existing Graphic Arts products like RIPs, printer drivers, workflow solutions and analysis software."

To a developer, licensing CurveCore means shorter development times and virtually no research costs, because the complex gray balance and curve fitting algorithms inside the original IDEAlink Curve software have already had three years of practical field testing in hundreds of end user sites. The core algorithms have been further enhanced for even greater accuracy and functionality in Curve2.

Another benefit of licensing CurveCore is that IDEALink Curve is the defacto G7 reference implementation, so G7 conformance testing or certification should go very smoothly. "Naturally, we will ensure that Curve2 passes IDEAlliance's planned G7 conformance testing, which means any application using CurveCore should also pass," continued Hutcheson, "as long as developers follow the SDK development procedures."

Vendors are already licensing and adopting the technology:

SpotOn Press, this week, announced that their SpotOn pressroom monitoring and trending tool will include CurveCore's G7 curve calculation capabilities in a future add-on module.

"After testing the new Curve2™ tool powered by CurveCore," explains SpotOn! Press president and founder Bruce Bayne. "I found the results to be highly accurate and knew it was the right tool to incorporate into SpotOn!'s new Curve Module."

Media Contacts:

Carolyn Boone
206-985-6837 x8
boone (at)

For HutchColor:
Don Hutcheson
HutchColor, LLC
don (at)

HutchColor Corp

In 1995 Don Hutcheson formed the first ICC color management consultancy. 15 years later, HutchColor, LLC has trained many of the world's top printers, publishers, photographers, agencies and designers and pioneered such techniques as HiFi color, digital proofing, RGB workflows and soft proofing. While chairman of the IDEAlliance GRACoL® committee (2004-7) Hutcheson turned a 25-year-old private trick into the IDEAlliance G7® method. G7 has revolutionized the printing industry and made standardized printing and proofing easier and more accessible to thousands of users worldwide.
HutchColor continues to teach G7, color management and standardized printing and proofing to a wide range of clients, and is one of the most respected sources on the subjects. For more information go to


CHROMiX, Inc., the creator of ColorThink, ColorThink Pro, Maxwell, the co-creator of IDEALink Curve, and the author of the 2008 SWOP Proofing Study, was founded in 1998 to provide technical services and products to businesses in content-production industries. They dedicate their efforts to color management and image fidelity, and combine an excellent suite of tools, including its own popular ColorThink products, with years of industry experience. With customers, dealers and partners in over 85 countries, CHROMiX is uniquely qualified to serve the imaging industries. More information is available at

Trademarks: IDEALink, G7® and GRACoL® are registered trademarks of IDEAlliance. All other trademarks are property of their rightful owners.

This press release contains forward-looking statements. These forward-looking statements include, without limitation, statements about the product development features and timelines for software and web services and our strategy. These forward-looking statements do not constitute assurances regarding our future results. We undertake no obligation to update publicly any forward-looking statements for any reason, even if new information becomes available or relevant events occur in the future.