For Immediate Release:
January 18, 2024 - CHROMiX and HutchColor Announce Curve+, an upgrade to Curve4 that fully supports the new G7+ specification.

Today, PRINTING United Alliance announced G7+ (separate release, see this link and their G7+ site printing.org/G7plus), a groundbreaking upgrade to the G7 calibration specification.

CHROMiX and HutchColor are excited to announce Curve+, the first tool to fully support G7+.

Don Hutcheson, inventor of G7 and leader of the G7+ development team said "After an amazing 19 years without change, G7 is still as popular as ever, but as technologies and markets evolved, it was time for G7 to evolve too. Steve and I are proud that Curve4 was chosen as a test bench for developing the next generation of G7."

Curve+ builds on Curve4's Verify, Calibrate and Blend tools with full G7+ calibration and verification functions including the new High Density Smoothing (HDS) feature. It also retains the ability to perform its original G7 functions. A number of other new features for Curve+ will be announced at a later date.

Curve+ will be offered as an upgrade to Curve4 users and is planned to release immediately before the PRINTING United Technical Event Series (which includes Color2024 and TAGA2024) this March 12-14 in Dallas, Texas. Existing Curve4 users with valid licenses will be able to upgrade to Curve+ for an upgrade fee. Curve4 users who purchased a license after October 1, 2023 will only need to pay the price difference between their Curve4 license and the appropriate Curve+ license.

This release contains forward-looking statements that reflect HutchColor and CHROMiX views on software products and release dates. Such statements are naturally subject to risks and uncertainties and product availability and features may change.

HutchColor, LLC.

In 1995 Don Hutcheson formed the first ICC color management consultancy, HutchColor, LLC. Since then he has trained many of the world’s top printers, publishers, photographers, agencies and designers and pioneered such techniques as HiFi color, digital proofing, RGB workflows and soft proofing.  While chairman of the IDEAlliance GRACoL® committee (2004-7), Don invented the IDEAlliance G7® method.  G7 has revolutionized the printing industry and made standardized printing and proofing easier and more accessible to many thousands of users worldwide.  Don continues to teach G7 and color management to a wide range of clients, and is active in ISO standards work. For more information go to www.hutchcolor.com.

CHROMiX Inc.

CHROMiX, Inc. the creator of ColorThink, ColorThink Pro, Maxwell, the co-creator of IDEALink Curve, Curve2, Curve3 and Curve4, was founded in 1998 to provide technical services and products to businesses in content-production industries. CHROMiX dedicates years of industry experience to improving color management and image fidelity, and combines an excellent suite of tools, including its own popular ColorThink products. With customers, dealers and partners in over 90 countries, CHROMiX is uniquely qualified to serve the imaging industries. More information is available at www.chromix.com.

Trademarks: G7+, G7® and GRACoL® are registered trademarks of Idealliance and PUA. All other trademarks are property of their rightful owners.